By: <a href='http://www.flickr.com/photos/63794459@N07/6537418215/' target='_blank'>Skara kommun</a>

You have probably read many myths and legends (and many lies as well) around the concept of ROI. However, it is not necessary to reinvent the wheel.┬áThis time I’ll tell you what three questions or tools you have to keep …

Three concepts for mastering social media ROI measurement Read more »